ACTO at Fierce Pharma Week
Philadelphia, PA | Sep 14-17, 2026
ACTO is excited to be part of Fierce Pharma Week, where 1,000+ Life Sciences leaders across marketing, sales, medical affairs, scientific communications, product planning, commercial development, and PR come together to connect, share insights, and explore the future of product launches and brand strategy.
Trusted by 14 of the top 50 pharmaceutical companies, high-growth biotechs, and leading medtech organizations, ACTO serves 75+ customers and supports more than 50,000 field professionals and 5,000 administrators globally.
Attending Fierce Pharma Week? Be sure to connect with ACTO and discover how empathetic, connected, and compliant AI can help your teams improve field readiness, strengthen HCP engagement, and drive commercial, medical, and launch success.

MEET US ONSITE
Schedule time to catch up with ACTO at Fierce Pharma Week – meet with our CEO Parth Khanna, who is speaking at the event and Rob Ritcher, our Head of Sales and local Philly resident!
Learn how ACTO can help you:
- Prepare your field teams for product launch success
- Ensure message consistency in the field
- Drive brand results through improved field team-HCP interactions

Parth Khanna
Cofounder & CEO

Rob Richter
Vice President of Sales
ATTEND OUR KEYNOTE SESSION
Lightning Talk & Live Debate: Beyond the Rep: What Will the Field Force Look Like in 2030?
Room: 121A
- Debate whether the traditional sales rep remains central to commercialization or must fundamentally evolve by 2030
- Examine how AI-enabled engagement, EHR-integrated decision support, and omnichannel orchestration are reshaping commercial influence
- Compare where account-based, specialty, and hybrid engagement models scale effectively—and where they fall short
- Reassess how organizations must redesign talent, deployment structures, and field capabilities to remain competitive over the next decade
Moderator: Shionogi
Additional Speaker: Brenden Schultek, VP of Sales, Merz Therapeutics

Parth Khanna
Cofounder & CEO
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