Meet LAICA: The AI Knowledge Assistant for Life Sciences Field Reps
LAICA RepAssist by ACTO ensures your field reps always have what they need and know what to say to communicate with confidence and impact when they meet with HCPs.
What makes LAICA unique?
Built specifically for the Life Sciences industry, LAICA RepAssist is the only AI knowledge assistant that provides field reps with succinct, accurate, Marketing, Regulatory, and Legal (MLR)-approved answers to questions they have about disease state, product information, clinical evidence, market access, the competitive landscape, or other critical information, in their moment of need.
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Introducing LAICA RepAssist
In HCP interactions, reps get questions… give them what they want, but control what they get!
The Critical Gap in HCP Omnichannel Engagement
Are your field reps “Wild Cards” or “Masters of the Message” during face-to-face HCP interactions?
ACTO invests $10M in AI
Investment in genAI will close the gap in HCP omnichannel engagement in Life Sciences.
“The success of AI relies on maintaining the human touch – keeping reps central to customer relationships while empowering them with intelligent guidance.”
Dr. Andree Bates
Chairman/Founder/CEO
Eularis
What can LAICA do?
Accurate and relevant
LAICA RepAssist has been fine-tuned for the Life Sciences industry, so it is versed in the pharma rep vocabulary and understands the context in which questions are being asked. The result? Accurate, conversational, context-aware answers that can be used on-the-spot by field reps in HCP interactions.
Easy to access
LAICA RepAssist can provide your rep with answers anytime, anywhere. Whether they are preparing for a meeting while driving to meet an HCP, or face-to-face with a medical professional discussing the product live, reps can get answers to their questions from LAICA on their phones or tablets via text or voice search.
Controlled and compliant
With LAICA RepAssist, commercial leaders can trust that reps are provided with approved messaging and information because LAICA operates in a “walled garden” you create, consisting of the most recent MLR-approved content from Veeva Vault or other sources approved by you, so it will never “hallucinate” or make-up answers.
Interested?
Interested?
Want to see what intelligent field excellence in Life Sciences looks like?
Get a personalized product demo of ACTO today!