Meet LAICA: The AI Knowledge Assistant for Life Sciences Field-based teams

LAICA (Life Sciences AI CX Agent) by ACTO ensures your field-based teams always have what they need and know what to say to communicate with confidence and impact when they meet with HCPs.

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What makes LAICA unique?

Built specifically for the Life Sciences industry, LAICA is the only AI knowledge assistant that provides field-based teams with succinct, accurate, Marketing, Regulatory, and Legal (MLR)-approved answers to questions they have about disease state, product information, clinical evidence, market access, the competitive landscape, or other critical information, in their moment of need.

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Introducing LAICA RepAssist

In HCP interactions, reps get questions… give them what they want, but control what they get!

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The AI Pick for Pharma 2025: Field Rep Knowledge Assistants

This year’s pick is AI knowledge assistants to help your reps with messaging and information when they out in the field.

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ACTO Launches LAICA RepAssist™: The First GenAI Knowledge Assistant Built Specifically for the Life Sciences Industry

Improves HCP interactions by providing field professionals with instant access to approved clinical and product information

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“The success of AI relies on maintaining the human touch – keeping reps central to customer relationships while empowering them with intelligent guidance.”

Dr. Andree Bates
Chairman/Founder/CEO
Eularis

What can LAICA do?

Accurate and relevant

LAICA has been fine-tuned for the Life Sciences industry, so it is versed in the pharma vocabulary and understands the context in which questions are being asked. The result? Accurate, conversational, context-aware answers that can be used on-the-spot by field-based teams in HCP interactions.

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Easy to access

LAICA can provide your field-based teams with answers anytime, anywhere. Whether they are preparing while driving to meet with an HCP, or in a face-to-face discussion with a medical professional, reps and MSLs can get answers to their questions from LAICA on their phones or tablets via text or voice search.

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Controlled and compliant

With LAICA, commercial leaders can trust that field-based teams are provided with approved messaging and information because LAICA operates in a “walled garden” you create, consisting of the most recent MLR-approved content from Veeva Vault or other sources approved by you, so it will never “hallucinate” or make-up answers.

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Interested?

Want to see what intelligent field excellence in Life Sciences looks like?
Get a personalized product demo of ACTO today!

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