Meet LAICA: The AI Knowledge Assistant for Life Sciences Field-based teams
LAICA (Life Sciences AI CX Agent) by ACTO ensures your field-based teams always have what they need and know what to say to communicate with confidence and impact when they meet with HCPs.
What makes LAICA unique?
Built specifically for the Life Sciences industry, LAICA is the only AI knowledge assistant that provides field-based teams with succinct, accurate, Marketing, Regulatory, and Legal (MLR)-approved answers to questions they have about disease state, product information, clinical evidence, market access, the competitive landscape, or other critical information, in their moment of need.
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Introducing LAICA RepAssist
In HCP interactions, reps get questions… give them what they want, but control what they get!
The AI Pick for Pharma 2025: Field Rep Knowledge Assistants
This year’s pick is AI knowledge assistants to help your reps with messaging and information when they out in the field.
ACTO Launches LAICA RepAssist™: The First GenAI Knowledge Assistant Built Specifically for the Life Sciences Industry
Improves HCP interactions by providing field professionals with instant access to approved clinical and product information
“The success of AI relies on maintaining the human touch – keeping reps central to customer relationships while empowering them with intelligent guidance.”
Dr. Andree Bates
Chairman/Founder/CEO
Eularis
What can LAICA do?
Accurate and relevant
LAICA has been fine-tuned for the Life Sciences industry, so it is versed in the pharma vocabulary and understands the context in which questions are being asked. The result? Accurate, conversational, context-aware answers that can be used on-the-spot by field-based teams in HCP interactions.

Easy to access
LAICA can provide your field-based teams with answers anytime, anywhere. Whether they are preparing while driving to meet with an HCP, or in a face-to-face discussion with a medical professional, reps and MSLs can get answers to their questions from LAICA on their phones or tablets via text or voice search.

Controlled and compliant
With LAICA, commercial leaders can trust that field-based teams are provided with approved messaging and information because LAICA operates in a “walled garden” you create, consisting of the most recent MLR-approved content from Veeva Vault or other sources approved by you, so it will never “hallucinate” or make-up answers.

Interested?
Interested?
Want to see what intelligent field excellence in Life Sciences looks like?
Get a personalized product demo of ACTO today!